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PBR Off to a Strong Start for 2026: Record TV Viewership on CBS and Historic Gate Attendance Numbers

Professional Bull Riders Season Kickoff Update – January 18, 2026 The Professional Bull Riders (PBR) has launched the 2026 Unleash The Beast season with explosive momentum, posting the strongest television ratings and live event attendance figures in recent memory. The season-opening weekend delivered over 1 million viewers on CBS for the debut of the Monster Energy Team Challenge and a…